2024 Vol.7 Oct.N05

• Title: Visual promotion and dissemination strategy of Hainan traditional skills under the background of free trade port
• Name: JingChao Hua
• Company: University Of Sanyaschool Of Humanities And Communication Sanya,572022,China
• Abstract:

   In view of providing new ideas and methods for the protection, inheritance and promotion of traditional skills in Hainan, in order to promote the coordinated development of culture and economy, this paper discusses the visual promotion and dissemination strategy of intangible cultural heritage (intangible cultural heritage) in Hainan under the background of free trade port. By introducing the characteristics of Hainan traditional skill class intangible, analyze the current situation of spread, and put forward relevant strategies, through the rational use of multimedia form, establish an online platform, the combination of online promotion activities, promote the spread of Hainan traditional skill class intangible effect and appeal, and then promote the traditional culture inheritance and innovation, make positive contribution to the prosperity of Hainan culture, in order to provide the protection of the heritage and inheritance and enlightenment.

  
  

• Keyword: free trade port background; Hainan; traditional skills; intangible cultural heritage; visualization; promotion and dissemination;
• DOI: 10.12250/jpciams2024090102
• Citation form: JingChao Hua.Visual promotion and dissemination strategy of Hainan traditional skills under the background of free trade port[J]. Computer Informatization and Mechanical System,2024,Vol.7,pp.7-10

[1] Wang Peach. Research on the practice of Hunan under the background of rural revitalization [J]. Rural Economy and Science and Technology, 2022,33 (10): 141-143.

[2] Zhu Hongling. China-fashion The integrated development of traditional skills and intangible cultural heritage —— Take Ru porcelain brand "Ru Shan Ming" as an example [J]. Humanistic world, 2023 (6): 57-63.

[3] Gong Chunying. Research on the Communication and Promotion of traditional skills under the background of digitalization [J]. Journal of Changzhou Institute of Technology (Social Science Edition), 2022,40 (4): 74-78.